David Leonhardt’s biography

David Leonhardt The son of a teacher and a nurse, David Leonhardt began his career as a writer in high school, where he served as Co-Editor of his school newspaper.

He moved from Montréal to Ottawa to study journalism at Carleton University. When three major Canadian dailies closed that year, David changed his focus. He chose to study political science and mass communication, a field with even less career potential.

Before long, David Leonhardt realized that what they teach in “political science” has nothing to do with the world of politics. So he took up a position with his newly-elected local Member of Parliament to get a real education. It was then that he discovered the importance of writing:

  • letters
  • speeches
  • press releases
  • marketing materials

He also learned how to navigate the shifting waters of government and the media.

Follow him on social media:

Follow me on Twitter Follow me on Pinterest Follow me on FaceBook Follow me on Quora Follow me on LinedIn

From political aide to consumer advocate, David took on a post in public affairs at CAA (Canadian Automobile Association). He learned how to approach politicians, bureaucrats and media from the other side. He continued to hone his writing skills. He often wrote:

  • letters
  • articles
  • speeches
  • newsletters
  • press releases
  • marketing materials
  • reports (lots of reports!)

David Leonhardt on TV

In 1998, David became Public Affairs Director and chief spokesperson for CAA Ontario. He moved to Toronto, eventually conducting over 500 media interviews per year. Among his accomplishments, he:

  • helped make driving greener
  • influenced changes to driver safety laws
  • helped improve the condition of certain highways
  • raised CAA’s profile in the media and in government circles

He wrote more letters and more press releases. He wrote more articles and speeches and newsletters. And, of course, he wrote many more reports.

It was during these years that David Leonhardt became a “Distinguished Toastmaster”.

Distinguished Toastmaster (DTM)

Climb your stairway to heaven The get happy workbook

He wrote Climb Your Stairway to Heaven: the 9 habits of maximum happiness in 2002. He wrote the follow-up eBook, The Get Happy Workbook, a year later. Shortly after that, small businesses began seeking David out to help promote their websites, which launched a career in SEO (search engine optimization).

He began operating under the name “The Happy Guy Marketing”. He quickly gained a reputation for thinking outside the box and keeping a few steps ahead of the algorithm changes.

In recent years, David has become a thought leader and part-time iconoclast in the world of social media and website promotion. By creating and promoting compelling content to new audiences, he has returned to his writing roots.

David Leonhardt’s writing portfolio

Samples of books David has ghostwritten

Most books THGM has ghostwritten were written by other team members. But here are three books David wrote for clients.

Click to read about books David Leonhardt has ghostwritten

In the spirit of ghostwriting, we won’t share the titles or author names of these books. They are the most recent three that David has written for clients.

A true story of corporate espionage. This non-fiction novel takes the reader on an eye-popping, behind-the scenes romp through a systematic attempt to bankrupt a determined immigrant entrepreneur. The book exposes huge deficiencies in the American legal system, and an unsavoury racist undercurrent in the trades. It reveals how a national trade association and a national union teamed up to persecute a black businessman for more than a decade. This is a David and Goliath story.

A Canadian guide to stock market investing for beginners. This financial book does not read like a finance book. The author welcomes his Canadian readers into his mother’s kitchen for a series of snacks and treats, accompanied by a lesson from his mother’s successful stock investing strategy. The target audience is housewives and others who don’t want to become financial experts, but want to profit from the stock market. This is where personal finance meets home cooking, an easy read for the average person.

A guide to marrying right and staying married. The two-part guide is authored by a Canadian pastor who has seen what works and what doesn’t in marriage. It outlines the principles of how to choose a good marriage partner, then offers up some time-honoured tips on keeping the relationship strong, through the good times and the hard times. This is the Christian answer to rising divorce rates.


Sample articles showing “thought leadership” and “sense of story”

Much of David’s writing goes beyond the banal how-to articles that have flooded the Internet. Here are a few examples.

Click to read thought leadership by David Leonhardt


Sample articles on business topics

David has covered many business topics, both for online and traditional businesses. Here are a few samples.

Click to read business topics by David Leonhardt


Samples of profiles and biographies

Autobiographies, profiles and memoirs are among our most frequent requests. David has written some of these.

Click to read profiles by David Leonhardt


Sample articles on healthcare topics

Healthcare, fitness and well-being are popular topics. David is particularly interested in fitness, nutrition and well-being. These samples show how versatile his health-related writing is.

Click to read health topics by David Leonhardt


Sample articles on personal finance topics

Personal finance information is always in demand. Here are some examples of David’s articles on frugal living and budgeting, credit cards, mortgages, loans, investing and a variety of other financial topics.

Click to read finacial topics by David Leonhardt


David Leonhardt is fluently bilingual in English and French, as well as partially fluent in Spanish (well, fluent enough to have somehow made it through three volumes of The Hitchhiker’s Guide to the Galaxy in Spanish).

David Leonhardt